We nurture Asia's startup ecosystem
Initiated by Sistema, Sistema Asia Capital is a venture capital firm investing in India and SE Asia's rapidly emerging startup ecosystem.
Asia's startup ecosystem
We nurture
We are a fundamentally different VC firm
Our role doesn’t end at investment. In fact, that’s where it begins. We are dedicated partners in the growth of every startup we fund, every step of the way.
fundamentally
different VC firm
We are a
Born in Russia, we call Asia our home.
Having previously grown several Russian startups to industrial giants, we bring our experience and expertise to India and South-East Asia.
we call Asia our home.
Born in Russia,
We focus our energy on technology
We invest in knowledge-intensive industries and aid the development of tech innovations across sectors in India and South-East Asia.
our energy
on technology
We focus

Our DNA

Investing. Creating Value.

Established in 1993, today Sistema is a large private investor operating in Russia, CIS, Europe, USA and India. Sistema's investment portfolio comprises stakes from various sectors of economy, including telecommunications, utilities, retail, high tech, pulp and paper, pharmaceuticals, healthcare, railway transportation, agriculture, finance, mass media, tourism, etc. Sistema's competencies focus on improvement of its portfolio companies through innovation, operational excellence and attracting industry partners to enhance expertise and reduce financial risks.

Sistema is not new to the Indian ecosystem. It began its India journey in 2008 and was the first private sector conglomerate from Russia to invest in the high-growth Indian telecom sector. Since then the appetite to make success stories in Asia has only grown. We believe that a decade of experience and our existing platform in India and Singapore reinforced by Sistema’s value creation DNA and its vast business network in Asia will allow us to make another success story - a VC firm with a difference.

Our Team

Sharing Expertise. Co-leading Investment Opportunities. Diversifying Risks.

Sistema Asia Capital Pte. Ltd. (“Sistema Asia Capital”) is a Registered Fund Management Company with the Monetary Authority of Singapore. We currently manage a venture capital fund (“Sistema Asia Fund”) sponsored and seeded by Sistema PJSFC in 2015. The fund focuses on growth stage / mid-stage technology investments in India and South East Asia.

Sistema Asia Capital is seeking participation from external qualified investors to enhance the Sistema Asia Fund to USD 120 million.

Andrey Terebenin

Andrey
Terebenin

Managing Partner,
Sistema Asia Capital Advisory

Meet Andrey
Kirill Kozhevnikov

Kirill
Kozhevnikov

Partner, Managing Director,
Sistema Asia Capital Advisory

Meet Kirill
Dhruv Kapoor

Dhruv
Kapoor

Managing Director,
Sistema Asia Capital Advisory

Meet Dhruv
Vivan Sehgal

Vivan
Sehgal

Director,
Sistema Asia Capital Advisory

Meet Vivan
Leonid Musatov

Leonid
Musatov

Director, Board Member,
Sistema Asia Capital

Meet Leonid
Tejash Prajapati

Tejash
Prajapati

Director, Board Member,
Sistema Asia Capital

Meet Tejash
Vsevolod Rozanov

Vsevolod
Rozanov

Chairman,
Sistema Asia Fund

Meet Vsevolod

Our Partners

Finding Innovative Solutions. Scaling up.

We believe that anything with the potential to change the world just needs someone to believe it does.

Our multinational team with boots on the ground in India and Singapore actively engages with startup founders to drive their business forward. We have access to Scalerator, a unique consultancy set up by our colleagues in Singapore and India, to help startups scale up faster. The Scalerator team is not just helping the founders understand how to implement new initiatives but actually doing it for them.

qwikcilver seclore
wooplr licious
mobikon lendingkart
Netmeds Healthifyme

Our Focus

Leveraging Technology. Building digital disruptors.

Sistema Asia Capital focuses on value creation in traditional and new age businesses that leverage technology. We are an early to mid-stage investor focusing on two broad themes -

Customer Tech

  • Specialized eCommerce with high margin of safety (GM, CM)
  • Travel & Transportation platforms with sticky customer base
  • Fintech and Digital Health with both tech and hybrid models
  • EdTech and New age media and content businesses
  • Online consumer brands

Enterprise Tech

  • Global enterprise applications that leverage frugal innovation culture
  • SAAS businesses that are inside sales and remote support driven
  • AI, VR and Big Data with specific use cases
  • Industrial Internet of Things (IOT)

contacts

  • Locations:

  • Singapore

    138 Market Street,
    Level 24-01, CapitaGreen,
    Singapore 048946

  • India

    Plot EP-15, Dr Jose P. Rizal Marg,
    Diplomatic Enclave, Chanakya Puri,
    New Delhi 110021

  • Media Queries & Investor Relations

    media@sistemaasiacapital.com


  • Let’s talk business:

  • Thank You!

qwikcilver

Series B round
Founded in 2007, Partnered in 2016.
Founders: Kumar Sudarsan,  Pratap TP.
Investment advisor: Kirill Kozhevnikov.
Vision: Everything gift card.

www.qwikcilver.com
seclore

Series B round
Founded in 2009, Partnered in 2016.
Founders: Vishal Gupta, Abhijit Tannu.
Investment advisor: Kirill Kozhevnikov.
Vision: Securing information wherever it goes.

www.seclore.com
wooplr

Series B round
Founded in 2013, Partnered in 2017.
Founders: Arjun Zacharia, Ankit Sabharwal.
Investment advisor: Dhruv Kapoor.
Vision: Influencer driven social commerce platform.

www.wooplr.com
licious

Series B round
Founded in 2015, Partnered in 2017.
Founders: Abhay Hanjura, Vivek Gupta.
Investment advisor: Dhruv Kapoor.
Vision: Online meat gourmet brand.

www.licious.in
mobikon

Series B round
Founded in 2012, Partnered in 2017.
Founders: Samir Khandepaun.
Investment advisor: Dhruv Kapoor.
Vision: F&B focused CRM and marketing tech platform.

www.mobikon.io
LendingKart

Series C round
Founded in 2014, Partnered in 2017.
Founders: Harshvardhan Lunia, Mukul Sachan.
Investment advisor: Dhruv Kapoor.
Vision: Digital SME lending company.

www.lendingkart.com
Netmeds

Series B round
Founded in 2015, Partnered October 2017.
Founder: Pradeep Dadha.
Investment advisor: Kirill Kozhevnikov.
Vision: Netmeds is poised to take over the country’s market and become ‘India ki Pharmacy’.

https://www.netmeds.com/
Healthifyme

Series B round
Founded in 2012, Partnered February 2018.
Founder: Tushar Vashisht and Sachin Shenoy.
Investment advisor: Kirill Kozhevnikov.
Vision: Healthy living made easy, fun and affordable.

http://healthifyme.com

Andrey Terebenin

Managing Partner, Sistema Asia Capital Advisory

Andrey is Managing Partner of Sistema Asia Capital (SA Cap) Advisory, based out of New Delhi. At SA Cap Advisory, Andrey oversees the entire investment portfolio.

Prior to the engagement to SA Cap Advisory, Andrey acted as Senior VP at Sistema head office in Moscow for four years (2011-2015). He managed portfolio of 3 direct investments of Sistema – Binnopharm, Detsky Mir and Concept Club and has also acted as their Board Member. In 2006-2011 he supervised relationships with investors of Sistema (LSE-listed), and MTS (NYSE-listed). In 2001-2006 Andrey was the Managing Director at Triangle Porter Novelli, a leading communications agency in Russia. In 1990s Andrey has played a key role in opening up Russian offices of Dun & Bradstreet and AIG and built up their businesses at an early stage.

Andrey has graduated from Moscow Institute of International Relationships. He loves diving and is fond of culture trips.

Kirill Kozhevnikov

Partner, Managing Director, Sistema Asia Capital Advisory

Kirill is Partner at Sistema Asia Capital (SA Cap) Advisory and is based out of New Delhi. He joined SA Cap Advisory from Sistema Headquaters in 2015 and pivoted the launch of Sistema Asia Fund.

Kirill advises SA Cap investments in the space of enterprise software, healthcare, artificial intelligence/data analytics, virtual/augmented reality, and internet of things (IoT). He led investments in Seclore, Qwikcilver, Netmeds and Healthifyme where he now serves as a Board member.

Kirill brings almost two decades of operational and investment experience to his role. Prior to Sistema and SA Cap Advisory Kirill was a Venture Partner in an early stage VC fund, a Chief Investment Officer in Russian sovereign nanotechnology fund, and a VC advisor to multiple Russian startups. Before entering the world of venture capital, Kirill spent 7 years in investment banking and 2 years in management and financial consulting.

Kirill holds an MBA from The University of Chicago Booth School of Business. He has also done his Masters in Engineering and Economics from Moscow Aviation Institute (National Research University).

A fitness fanatic, Kirill loves to spend his free time travelling with his wife and friends.

Dhruv Kapoor

Managing Director, Sistema Asia Capital Advisory

Dhruv Kapoor has been associated with Sistema Asia Capital (SA Cap) Advisory since July 2016. At SA Cap Advisory, Dhruv leads mid-stage investments in ecommerce, travel/transportation, fin-tech, media & content. Since joining the fund last year, Dhruv has led investments in Wooplr, Licious, Mobikon and LendingKart.

Prior to joining SA Cap Advisory, Dhruv was Vice President at Helion Venture Partners, a $600M India focused fund. Dhruv joined Helion as one of its early employees in 2008 and spent the next 8 years with the fund. During his long stay at Helion, Dhruv helped source over 1000 deals across multiple sectors and stages. Some of the marquee investments that Dhruv was part of included – Azure Power (AZRE), Ezetap, RailYatri, Shubham and Wooplr. Prior to working with Helion, Dhruv spent 4 years with McKinsey & Co. as a research and strategy consultant and 2 years with ABN Amro Bank across multiple roles.

Dhruv holds a Bachelors in Commerce (Delhi University) and a Masters in International Business (Symbiosis International University). He has also completed an executive program in Venture Capital from The Indian School of Business (ISB).

When not cracking investment deals, Dhruv likes to play Golf. He is a driving enthusiast and enjoys long distance driving whenever he gets a chance.

Vivan Sehgal

Director, Sistema Asia Capital Advisory

Vivan is Director at Sistema Asia Capital (SA Cap) Advisory and is based out of New Delhi. At SA Cap Advisory, Vivan is responsible for analysing opportunities in consumer internet sectors where he leverages his strong operational background . Vivan has consulted marquee Russian companies (Sistema, Ural Mining & Metallurgical Company, MetroVagon Masch Zavod, May Tea Company) on international trade business issues and was awarded a letter of gratitude in 2010 by then Russian Prime Minister H.E. Vladimir Putin.

An old-timer in Sistema, Vivan was associated with Sistema’s telecom venture, Sistema Shyam TeleServices Ltd. (SSTL) earlier. At SSTL (MTS India), Vivan was heading the Data Postpaid business and was credited for growing profit and loss (P&L) for SSTL’s postpaid data business & channel alliances with laptop OEMs by 2X during his stint. As Sistema’s first employee in India he worked on the transaction to acquire Shyam Telelink in 2007 and was primarily responsible for all statutory and regulatory compliances for the deal.

Vivan secured his PG Diploma from Indian Institute of Planning & Management and has done his Bachelors in Arts from Delhi University.

A fan of football and select Blues gutarist, Vivan spends his free time travelling and in jam sessions with fellow musicians.

Leonid Musatov

Director, Board Member, Sistema Asia Capital

Leonid Musatov is Director at Sistema Asia Capital, based out of Singapore. Leonid has a proven track record of successful new brand and business launches in the consulting, FMCG, food & beverages, and telecom sectors. He is regarded as an innovation oriented business leader with an extensive marketing and sales experience, having worked in a variety of countries including Italy, UK, Germany, France and India.

Leonid was previously Chief Operating Officer at MTS India, Sistema’s telecom venture in India. He began his career with Telecom Italia in Moscow, where his responsibilities included overseeing the marketing of new telecommunications products and services. Leonid then joined Dun & Bradstreet, heading up adhoc market research and facilitating the launch of A.C. Nielsen services in Russia. In a previous assignment, Leonid was with Mars Confectionery in various management positions and in different geographies. He was responsible for new product development marketing and new brand launches.

Leonid attended Moscow State University graduating with a Masters degree in Economics and International Marketing. He then followed it up with a degree in International Marketing at the University of New York in America.

An avid tennis player, Leonid dedicates his time away from work in playing tennis and reading about psychology and information technologies.

Tejash Prajapati

Director, Board Member, Sistema Asia Capital

Tejash is Director at Sistema Asia Capital, based out of Singapore. Tejash also serves on the Board of Sistema Asia Fund Pte. Ltd.

Tejash has over 12 years of work experience in equity investments and fund management activities in Singapore. Previously Tejash worked at Enam Asset Management (Singapore) Pte. Ltd. for 5 years (Jun 2011 - Jun 2016), Reliance Asset Management (Singapore) Pte. Ltd. (Jan 2008 - Apr 2011) and prior to that at Marshal Fund Partners Pte. Ltd. (Jun 2005 - Nov 2007). In previous assignments, Tejash was part of the investment teams that managed portfolio construction, trading and analytics of portfolios, supported investment decision making, risk management, assisted in marketing, investor relations and oversaw operations. Tejash was an integral part of the team which was awarded one of the largest global institutional allocations to India in 2008 and 2012-2015 respectively. Tejash has knack of building investment management platforms from initial stages including investment disciplines, operations, risk management and compliance functions.

Tejash holds Master’s degree in Financial Management from Middlesex University Business School (London, UK) and received Bachelor’s degree in Chemical Engineering from the M.S. University (Baroda, India).

Tejash likes swimming in leisure time and likes to be involved in social aspects such as volunteering, helping people.

Vsevolod Rozanov

Chairman, Sistema Asia Fund

Vsevolod Rozanov is the Group CFO at Sistema PJSFC and is also the Chairman of Sistema Asia Fund, based out of Moscow, Russia. He is also on the Board of SSTL (Sistema’s telecom venture in India) and MTS Russia. Vsevolod previously held the position of Vice President for Finance and Investment, member of the Management Board at MTS from 2006 till 2008. From August 2008 till May 2013, he was the CEO of Sistema Shyam TeleServices Limited (MTS India).

Prior to joining the Sistema Group, Vsevolod held various positions with Bain & Company Inc. in Moscow, London and Stockholm from 1993 till 2001. From 2002 till 2004, Vsevolod was the Deputy CEO of Economics and Finance at CJSC MTU-Inform. From 2004 till 2006, he was Vice President of Economics and Finance at OJSC Comstar United Telesystems.

Vsevolod graduated from the Faculty of Economics of Lomonosov Moscow State University, Department of Foreign Economies.

Beyond business, Vsevolod’s interests include reading modern literature, travelling and doing cross country skiing.